Top Five Form Mistakes #poppystechaid (and other marketers) See On A Daily Basis: 1. Using free-text fields in lieu of standardized...

There's a fine line between 'not enough' and 'too many' email sends to your prospects. The goal is to send enough emails to keep your...

If you're looking for the Date/Time field type option within Pardot, you can stop because it's not available! While available on the SFDC...

Previously in Pardot, if a prospect was in the recycle bin but still had an active browser cookie, any visit to one of your tracked web...

Tags are significantly underutilized in the Pardot world. Why? That is a mystery considering they are a key segmentation method that can...

Ever building a dynamic list in Pardot and are seeking a 'Prospect Email Clicks' filter? Well, as it turns out, there is no 'click'...